Design tools and processes can generate innovative new ideas, improve business performance and help growth. Businesses do not always require a creative element to be successful.
Design thinking won’t provide you with an innovation strategy. While design thinking will teach you how to have empathy for your customers, it won’t dictate your organization’s innovation strategy.
How Design innovation supports creativity?
Instead of creating a new product and then “selling” it the public, innovative design is a process of identifying, pinpointing, and understanding the needs of the user or audience. Once the need has been identified, a solution can then be designed.
